Why choose PrimaDonna?

PrimaDonna is one of the most respected lingerie brands in the world for fuller busts.

  • Exceptional lift and forward shaping
  • Designed specifically for larger cup sizes
  • Premium fabrics and long-lasting quality
  • A perfect balance of comfort and elegance

Many of our customers discover PrimaDonna once and never go back.

Expert fitting matters

Finding the right bra isn’t just about size—it’s about fit, shape, and support.

At Plums Lingerie, we provide professional bra fittings every day, helping women find styles that truly work for their body.

 If you’re unsure which PrimaDonna style is right for you, we’re here to help.

Best-selling PrimaDonna styles

Some of our most loved styles include:

  • The iconic Deauville full cup bra – known for unbeatable support
  • Elegant everyday styles with superior comfort
  • Seasonal collections with luxurious finishes

Explore our full range to find your perfect fit.

Looking for more support?

You may also like:

  • Our D+ cup size bra collections
  • Expert bra fitting advice
  • Other luxury lingerie brands we stock
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  • Prima Donna Madison Blueberry Full Briefs

    Prima Donna Madison Blueberry Full Briefs

  • Prima Donna Madison Blueberry Full Briefs

    £57.00
  • PrimaDonna Madison Body

    PrimaDonna Madison Body

  • PrimaDonna Madison Body

    £161.00
  • Prima Donna Deauville Amethyst Thong

    Prima Donna Deauville Amethyst Thong

  • Prima Donna Deauville Amethyst Thong

    £51.00
  • Prima Donna Deauville Amethyst Rio Briefs

    Prima Donna Deauville Amethyst Rio Briefs

  • Prima Donna Deauville Amethyst Rio Briefs

    £62.00
  • Prima Donna Deauville Amethyst Luxury Thong

    Prima Donna Deauville Amethyst Luxury Thong

  • Prima Donna Deauville Amethyst Luxury Thong

    £68.00